Knowledge base
What each sales dollar does for your company
Follow a dollar through job costs, overhead, and the profit left in your plan. Here is why Roofometry’s break-even figure works, and what its assumptions mean.
Practical ideas for running a roofing company with confidence. Find a fresh perspective on the jobs, the money, and the people behind the work, with lessons you can put into practice.
Industry insights
How asphalt shingles took over America’s roofs
A roofer cutting up roll roofing, a fight over fire, a country building subdivisions, and the move from three-tabs to architectural shingles. How asphalt…
Industry insights
When Copper Roofing Becomes a Battery
Learn how mixed metals corrode, why roof panels move with heat, and how drainage details can fail. See why plans, material changes, and field updates need to…
Industry insights
Lunch and Rest Breaks: Federal and Colorado Rules
When meals must be paid, what Colorado requires, and how to handle missed breaks and automatic lunch deductions.
Industry insights
When an Employee Talks About Suicide
Take suicide disclosures seriously, connect employees with help, and protect the coworker who speaks up. A practical guide to workplace safety, ADA, FMLA, and…
Industry insights
The Death of Mastery
The employer owes you a fair opportunity to grow. You owe yourself the effort to become worth more than you were yesterday.
Knowledge base
How to figure upkeep on your equipment
Upkeep is the one equipment cost no statement prints for you. Here is a plain way to work it out for a truck, a trailer, a buggy or a compressor, with real…
Knowledge base
Reimbursements: Get the Receipt Out of Your Truck and Into Payroll
From receipt photos to payroll batches, see how Roofometry handles reimbursement requests and why each step exists. Less chasing paperwork, clearer records.
Industry insights
The Most Expensive Way to Save Four Grand
For Colorado roofers, a rejected raise can become somebody else's hiring advantage. A little jobsite arithmetic about wages, loyalty, pride, and the cost of an…
Industry insights
What a roofing lead really costs on Google in 2026, and the number to pay attention to instead
Google charges roofers $124 to $310 a lead in 2026, and more than $600 in storm season. Here is what drives the price, how to set up campaigns that keep it…